About Survivals
Built by SaaSquatch Ltd, a web development agency based in London.
Why this site exists
Our founder wanted a single, honest resource for UK camping, gear, and emergency preparedness. What he found was scattered forum threads, affiliate-stuffed listicles, and no single place that combined honest reviews with practical tools like an interactive map and kit builder.
So he built what he wished existed. Survivals is designed to be the site we would want to use ourselves: clean, fast, and packed with genuinely useful information. No clickbait, no filler content, no gear we have not actually researched or tested.
Whether you are planning a weekend wild camp in Snowdonia, putting together a home emergency kit, or just trying to figure out which head torch is worth the money, we have got you covered.
The editorial team
Each hub on the site is owned by one person. They commission, draft and stand behind the articles in their patch. Different beats, different voices.
Highland hillwalker who has spent 15+ years putting kit through actual Scottish weather. Runs our wild-camping and bushcraft testing.
Snowdonia-based gear analyst with 10 years testing kit. Refuses to upsell. Will tell you the £40 option beats the £200 one when it does.
Spent 8 years walking through the aftermath of UK household disasters as a major-loss claims investigator. Now writes about how to avoid being one of those claims.
Started Survivals after one too many evenings digging through forum threads to find out if a tent was any good. Writes seasonal roundups and head-to-head pieces.
How we test and review gear
Every product entry on the site is built around verified UK retailer pricing, manufacturer specs, and the editorial team's coverage notes for that hub. Pricing is checked against Amazon UK, Decathlon, Go Outdoors, Alpkit, Cotswold Outdoor, Camping World UK, and ReadyWise UK depending on the product. Every entry carries a last-verified date so you can tell at a glance whether the data is current.
We use a tier system — budget, mid-range, and premium — so you can find the right gear regardless of your budget. If a budget option genuinely outperforms a premium one, we say so. We are not here to push expensive kit for the sake of higher commissions.
Our gear guides are updated regularly as prices change and new products become available. Every article includes a last-updated date so you know how current the information is.
Our approach
- Education first — every page teaches you something real before showing any affiliate links. We want you to leave our site knowing more than when you arrived.
- Honest reviews — we recommend gear we would use ourselves. If something is not worth the money, we say so. If there is a cheaper option that does the job just as well, we tell you about it.
- Open about affiliates — we earn commission from product links across seven retail partners. This keeps the site free to use. Full details on our affiliate disclosure page.
- UK-focused — our guides, map spots, and gear recommendations are all tailored to the UK. Pricing in pounds, suppliers you can actually buy from, and advice that accounts for British weather and regulations.
The tools we have built
Survivals is more than articles. We have built interactive tools to make outdoor planning easier: